Comprehensive SEO Strategy
At Digital Tribe, our SaaS SEO professionals view your SEO and content strategy through the lens of the complete marketing funnel. We delve into understanding your customers, your primary KPIs, and what propels your SQLs. With a thorough understanding of your customer journey, we customise our SEO approach to align with the varying stages of the purchase funnel. Our objective is to ensure your website features content that effectively addresses customer pain points and caters to their needs at every stage along the conversion journey.
- Funnel’s Top: Blog posts & informational content
- Funnel’s Middle: Guides & resources Funnel’s Bottom:
- Service & product pages
Setting Objectives
During the initial phase, we strive to grasp your business and the objectives you aim to attain. Our team deeply engages with each client’s business to fully understand its core values, aesthetics, and unique differentiating factors.
SEO-focused Campaign
Subsequently, we collaborate with your team to design captivating visual content for various platforms, aimed at achieving the set SEO goals. Once implemented, we’ll rigorously track SEO metrics and modify advertisements based on their performance.
SEO Performance Updates
Finally, we maintain regular communication with your team regarding the performance of your advertisements and the progression of your SEO campaign. We pride ourselves on our transparency in SEO reporting and foster collaboration when rolling out new SEO strategies.
Technical SEO Solutions for SaaS
Technical SEO is a crucial element in any successful search campaign. To optimize your content’s performance, it’s essential to ensure search engines can effectively discover and interpret it. Our SaaS SEO agency prioritizes establishing a robust technical foundation, sensible site architecture, and internal linking structures for your site.
Our suite of technical SEO audits includes:
- Guidance on website migration Implementation of structured data
- Recommendations on internal linking
- Optimization of site speed & Core Web Vitals
- Troubleshooting JavaScript indexation issues Regular site crawls and inspections
Boosting SEO via Link Building and Digital PR
Link building serves as a pivotal foundation of any successful SEO strategy. The more backlinks your site gathers, the higher it can rank on search engines. Regardless of whether you’re a startup with a nascent site or an established brand aiming to reinforce existing links, backlinks are an invaluable asset.
Our team at Digital Tribe adopts a digital PR strategy for link building. We brainstorm, produce, and promote content designed to earn crucial links and coverage from top-tier sites. This involves creating data-driven, illustrative, or interactive campaigns that attract media attention. We take these campaigns from inception to completion, leveraging our existing relationships to pitch to journalists. Our SaaS SEO team has successfully garnered links for our clients from numerous high-authority sites like Medium, VentureBeat, CenturyLink, and more.
